Top MLS Listing Tips for FSBO Sellers in 2025
Selling your home without a traditional agent? These top tips will help you make the most of your MLS listing — and attract more serious buyers in 2025.
📸 Use High-Quality, Wide-Angle Photos
Listings with bright, clear images receive significantly more views. Aim for 20+ well-lit, horizontal shots — especially of kitchens, bathrooms, and outdoor spaces.
📝 Write a Description That Sells
Highlight benefits, not just features. Instead of “3 beds, 2 baths,” try “Open-concept layout with updated kitchen — perfect for entertaining or families.”
💲 Price Your Home Strategically
Buyers compare your price to others online. Use recent comps and price to create urgency. Avoid the mistake of “testing high” — MLS records your original price.
📅 Keep Your Listing Active and Updated
Log in regularly to update your listing, add photos, post open house details, or adjust your description. Search engines reward freshness, and buyers expect accuracy.
📞 Respond Quickly to Buyer Inquiries
Fast responses make a difference. Be ready for calls, texts, and ShowingTime alerts — most buyers move on if they don’t hear back quickly.
🚫 Avoid These Common FSBO Mistakes
- Using vertical or blurry photos
- Leaving the “commission to buyer’s agent” field blank
- Failing to disclose key details (HOA, age, or square footage)
- Letting the listing go inactive or expire without updates